Agenda 2010
Get inspired, learn the secrets...
Learn and Be Inspired
You've poured your heart and soul into your business. You've added your own blood, sweat, and tears to get it off the ground. It's time to see results.
Come learn from the masters of business growth. These people are entrepreneurs in the truest sense...and they have literally written the books on small business.
And now, they're going to share the secrets with you. Learn how to conquer the chaos of growing your business, how to explode growth through referrals, how simple, yet outrageous techniques could get you the publicity you need to go big-time, and much more. It's time for you to take these proven tactics, strap on the jet pack, and take your business for the ride of your life.
Join our experts as they cover industry-specific topics like:
- Growth 2.0: The 6 growth inhibitors that are holding your business back—and how to stop the madness
- The best way to quickly grow sales online (and keep your numbers up)
- Why you should put the Social in your marketing
- How to build a winning culture
- Sure-fire strategies that will turbo-boost your marketing
- How to turn your business into a referral engine
- Creative ways to increase customer value and retention
- A final answer to the age-old question of how to balance work and life
Registration & Continental Breakfast
Welcome
Clate Mask
Cofounder and CEO, Infusionsoft
What I've Learned: How the Lessons of E-Myth still apply today
Michael Gerber
Author, The E-Myth and Awakening the Entrepreneur Within
Michael Gerber's blockbuster book The E-Myth set off a revolution of entrepreneurs focused on systemizing their operations. It has become the bible for the entrepreneur who sets out to build a business and not just own a job. Fast forward almost 30 years since it was first published, and the lessons he taught still hold true today. Come hear Gerber talk candidly about the 30 years since he sparked that revolution—and what has changed. Hear him reveal his lessons learned in building his own brand, and the challenges along the way.
How to Turn Your Business into a Referral Engine
John Jantsch
Author, Referral Engine and Duct Tape Marketing
The secret to marketing is referrals. It’s cheaper and more efficient than any other marketing you’ll do. But why do so many entrepreneurs ignore its power? Nationally recognized marketing expert, John Jantsch, delivers actionable techniques for harnessing the power of referrals to ensure a steady flow of new customers. Learn how your business can generate referrals like a well-oiled machine.
Break and Book Signings in the Conquer & Grow Expo
Success by Design: 3 Keys to Building a Million Dollar Business
Bill Walsh
CEO and Founder of Powerteam International
You will learn the "3 SECRETS" to build a multi-million dollar business! Bill will introduced you to some of the latest innergame techniques to breakthrough and live your passion. As a final topic he will share with the audience how to become totally organized and super productive with your business and your life. The stories and insight that Bill will share will help you create more revenue and have more time!
Lunch Keynote:
Lessons Learned in Growth - and Conquering the Chaos
Clate Mask and Scott Martineau
Co-founders, Infusionsoft and co-authors, NY Times bestselling Conquer the Chaos
Infusionsoft is no ordinary company. Its mission is a big one: to revolutionize the way small businesses grow. Founders Clate Mask and Scott Martineau have survived the chaos of building and growing a company. And they’ve identified the 6 growth inhibitors every company faces—and how to overcome them. Come hear their war stories and lessons learned with real-world tips to conquer your own in your business.
Internet Marketing Strategies for Boosting your Bottom Line
MaryEllen Tribby
Founder and CEO, WorkingMomsOnly.com
Brian Johnson
Chief Operations Officer, Strategic Profits
Internet marketing can make or break businesses. It requires skill and know-how. MaryEllen Tribby and Brian Johnson teach business owners everyday how to master the skill and increase sales. Where others had learned by experimentation tricks and fancy ways to apply direct marketing tactics to the online world, few know how to run their businesses and enjoy quality time at home with their families. Strategic Profits helps internet marketers become better organized, more profitable, and have more leisure time. Plus you’ll learn how to overcome the problems many online marketers face.
Putting the Social in Marketing, and why it Matters
Shama Kabini
President, Marketing Zen Group and Author of The Zen of Social Media Marketing
Starr Hall
CEO, SmartyVA.com and StarrHall.com
Jenna Ryan
Founder, The Marketing Shop and DotJenna.com
Jeremy Schoemaker
Founder of ShoeMoney Media Group
Break and book signings in the Conquer & Grow Expo
Concurrent Sessions
Creating a Company that's Built to Last
Rich Sloan
Co-founder and Chief Startupologist, Startup Nation
Donovan Roberson
Zappos Insights Culture Evangelist, Zappos.com
Pam Slim
Author, Escape from Cubicle Nation
Many entrepreneurs share the common experience of finally leaving that job to go off and start this “thing” they have a passion for. It’s scary. Exciting. And allows you to create the life you always dreamed. But what do visionary companies have in common and what makes them so special? And what can you do in the beginning that will set the course for greatness? Experts examine this more closely and share their tips and ideas for building companies that last.
Clate Mask
CEO of Infusionsoft
Send your first broadcast
Email Marketing 2.0— Discover the Magic of Sending Intelligent Emails (beginner)
Dee Allomong
Training Manager, Infusionsoft
Initiate a process that will help you tap into the hidden opportunities in your current prospect and customer lists. Learn how to create a branded email like a marketing pro using the AMAZING Infusionsoft Drag and Drop Email Builder. Leverage the unique power of Automation Links to embed intelligent marketing strategies in your email follow-up strategy.
Networking Reception
Join fellow entrepreneurs for the official conference celebration. We'll take care of the drinks and appetizers—you just bring your charm, charisma and elevator pitch for some killer networking.
Registration & Continental Breakfast
Become a Thought Leader: Getting Serious about Writing and Marketing a Book
Mark Victor Hansen
Author, Chicken Soup for the Soul series
Over 1 million copies sold, the Chicken Soup for the Soul series is one of the highest selling book series. Internationally known author Mark Victor Hansen knows the power of a good story. He’s made a career inspirational, motivational stories that help people from all walks of life reshape their vision of what's possible. Creating powerful change in thousands of organizations and millions of individuals worldwide for over 30 years, Hansen delivers proven messages of possibility, opportunity and action.
Achieving Fast Growth, Greater Control and Independence in Your Business
Bill Glazer
Co-founder, Glazer-Kennedy Insider's Circle and Author, Outrageous Advertising
Bill will give you the "Step-by-Step" formula to Get EXTRAORDINARY results like the top 5% of Entrepreneurs... vs. the 95% that just get ordinary results. He will teach you how to find the HIDDEN BUSINESS within your existing business and how to dominate the market you're in. He will also teach you the importance of your own personal behavior to control more than just your business.
The 7 Key Mindsets to Entrepreneurial Success
Ali Brown Inc. 500-ranked Entrepreneur Coach
Breakdowns and breakthroughs, challenges and opportunities, hard and fast decisions... welcome to the world of the true entrepreneur. It's not for the faint of heart! But we wouldn't trade it for the world. In this enlightening session, Inc. 500-ranked business leader Ali Brown will walk you through the 7 most important ways entrepreneurs MUST consistently think and act differently - especially in the new economy.
Lunch
Networking/Dessert in the Conquer and Grow Expo
Concurrent Sessions: Infusionsoft Training
New Customer Welcome Campaign
How to Increase the Lifetime Value of Each Customer (beginner)
Jordan Hatch
Lead Trainer, Infusionsoft
Proactively combat customer indifference by creating a memorable new customer experience. Welcome your new customers in style, make an impression that will inspire them to buy again and spread the word about your company. Set a foundation that will facilitate your ability to maximize the revenue potential of each of your customers.
How to put your business on autopilot (advanced)
Corey Thomas
Technical Account Manager, Infusionsoft
Travis Campbell
Founder, MarketingProfessor.com
When you’re building your sales funnel, you should always be thinking about what happens next. In this class, you will learn how to build a system of automation that leads your prospects and customers through the entire sales cycle.
Concurrent Sessions: Infusionsoft Training
New Lead Campaign
Maximize ROI with a Proven Lead Conversion Technique (beginner)
Dee Allomong
Training Manager, Infusionsoft
- Learn how to position your company as a trusted expert in your industry.
- Increase lead conversion through strategic follow-up tactics.
- Understand email marketing best practices for getting prospects to engage with your follow-up marketing.
Unlocking the Power of Partner and Referral Marketing (advanced)
Jordan Hatch
Lead Trainer, Infusionsoft
Cindy Eager
Affiliate Manager, Infusionsoft
Expand your marketing reach by building a partner and referral network. Identify your perfect partners and design motivating incentive programs. Equip your referral partners with branded effective marketing resources.
Concurrent Sessions: Infusionsoft Training
Boost Lead Capture with Killer Online Marketing Techniques (beginner)
Bob Britton
President, Infusion Coaching Group and 2010 Infusionsoft Ultimate Marketer
Jermaine Griggs
President, HearAndPlay.com
Learn from experienced marketers and Infusionsoft customers. This class will provide you with tips and tricks for advertising online and ways to capture those leads once they get to your website.
Cash Flow is King: How to Automate Collections with Infusionsoft (advanced)
Jordan Hatch
Lead Trainer, Infusionsoft
Kyle Leavitt
President, Infused Systems
Improve cash flow by making getting paid nearly as easy as making a sale. Learn proven strategies for reducing overhead and collecting cash faster. Ease demand on your human resources using automated follow-up to update credit cards, collect overdue payments, and to maintain good will with your customers.
Closing
